http://www.searchenginegossip.com Events, happenings & news in the search industry Tue, 22 Jul 2008 02:28:27 +0000 http://backend.userland.com/rss092 en Yahoo recently announced that it has plans to launch a new advertising management platform - AMP, designed to make it easier to buy and sell online advertising. Yahoo hopes to create a platform which unites advertisers, agencies, ad networks and publishers to work in a collaborative environment, where advertisers can ... http://www.searchenginegossip.com/yahoos-new-ad-management-platform/ In any given circumstance, trust is related to user intent. You trust your friend to keep a secret, you trust your business partners to act in a way that benefits the company, your wife or girlfriend trusts you be faithful. Search engines are the cornerstones of the internet. Unlike tv channels, ... http://www.searchenginegossip.com/search-engine-trust-what-does-it-mean-to-your-website/ According to Yahoo!, it is the leader in display advertising which is a bigger market then search advertising expected to reach to $42 billion by the year 2010. Yahoo also projects to double it's cash flow and significantly increase revenue over the next three years. Yahoo's gross profit for the period ... http://www.searchenginegossip.com/can-yahoo-survive-without-being-acquired-by-microsoft/ Google wants to start civilization on Mars and come 2014, Google will be leading hundreds of users on one of the grandest adventures in human history: Project Virgle, the first permanent human colony on Mars. Mars is an open source, open innovation planet, a leading economy with $36 trillion worth of ... http://www.searchenginegossip.com/april-01-joke-by-google/ In an 8-K filing to the Securities & Exchange Commission on Mar-18-2008, Yahoo! projects to nearly double it's operating cash flow from $1.9 billion to $3.7 billion and increase revenue excluding traffic acquisition costs, from $5.7 billion to $8.8 billion over the next three years. It's presentation states that display ... http://www.searchenginegossip.com/yahoo-projects-accelerated-growth-over-the-next-three-years/ As many people might of already heard, Microsoft spent an entire year developing and perfecting an analytics program similar to other analytics programs. Microsoft hopes to be able to use the data which it collects to improve the quality of their Live Search. Until recently, no official name was made public, ... http://www.searchenginegossip.com/microsoft-says-their-analytics-to-be-soon-out-of-beta/ Ok this is kind of old news, but I thought I would write a post on it anyways just so it's documented on my blog. I guess in 2003 or 2004, something in that era a bunch of webmasters decided to bomb Google with some humorous ammunition. They started linking to ... http://www.searchenginegossip.com/the-google-bomb-importance-of-anchor-text/ Hi all, This is my first blog which I'm going to be actually writing on and maintain. I was feeling kind of left out cause I never really had a blog where people could read my stuff and ramblings. Btw, my name is Adnan Faridi from Gaithersburg, Maryland and originally from Karachi, ... http://www.searchenginegossip.com/hello-everybody-to-search-engine-gossip/ Let's start out with a temporary test post and see how this thing looks like. http://www.searchenginegossip.com/welcome-to-search-engine-gossip/